South African Influencer Marketing Agency Wins Gold at SHOP! Awards
Brand Influence, a leading South African influencer marketing agency, is thrilled to announce its victory at the inaugural Shop! Awards in South Africa. The agency secured the prestigious Gold Award in the Digital Campaign category for their innovative influencer marketing strategy on the Avon Hydramatic Lipstick campaign, which involved 1,000 nano/micro-influencers.
Recognition for Excellence in Influencer Marketing
The Shop! Awards celebrate creativity, innovation, and best practices in shopper marketing and sales conversions. Making its debut in South Africa, this internationally recognized event saw Brand Influence showcase its capabilities, earning a Gold Award on its very first entry.
This win reaffirms Brand Influence’s status as a top-tier South African influencer agency, known for delivering impactful campaigns that combine authenticity with measurable results.
The Avon Hydramatic Lipstick Campaign
The award-winning campaign was a groundbreaking moment for Brand Influence. Partnering with Avon for the launch of their Hydramatic Matte Lipstick, the campaign focused on driving viral awareness and sales using an expansive network of 1,000 nano and micro-influencers in South Africa.
Through engaging and authentic user-generated content, the campaign achieved:
- Viral product awareness, cementing Avon’s position in the market.
- Substantial boosts in sales, driven by social proof and influencer-led engagement.
The partnership demonstrated Brand Influence’s ability to orchestrate large-scale social media influencer marketing campaigns, making the most of influencers in South Africa to create buzz and drive conversions.
A Milestone Achievement for Brand Influence
“We’re absolutely thrilled by this achievement, and it’s a moment of immense pride for our entire team. They are the ones who made this remarkable success possible. Together, we’ve turned our first awards entry into a Gold win! It marks the beginning of a journey filled with more successes and achievements.”
– Lori Weiner, Co-founder of Brand Influence
This milestone highlights Brand Influence’s expertise in creating and executing winning influencer marketing strategies, with proven success in boosting brand visibility and sales through strategic campaigns.
Why Choose Brand Influence?
As a leading South African influencer marketing agency, Brand Influence specializes in:
- Influencer marketing strategies tailored to your brand.
- Large-scale campaigns with user-generated content that drives results.
- Expertise in product launches and creating authentic social media influencer marketing campaigns.
Explore how Brand Influence can help elevate your brand by visiting our website or engaging with our vibrant community platforms.
Connect With Brand Influence
- Website: www.brandinfluence.co.za
- Community Platforms:
Media Contact
Lori Weiner (Co-founder)
Brand Influence
[email protected]
